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Jan
8

National Geographic Stores Opens in London & Singapore

Filed Under international travel

National Geographic has opened two huge stores in London and Singapore late last year.  From the images I’ve seen online, they look like Disneyland for NatGeo fans!  According to a NGS press release, these stores offer more than just their praised maps, books, and DVDs.  Here’s what they wrote about the London location:

More than a traditional retail environment, the Regent Street store will feature compelling interactive visual displays and state-of-the-art design dedicated to stimulating, educating and inspiring visitors to celebrate global cultures. In addition to its retail marketplace, the store will feature an exhibition area, auditorium, tapas café, travel desk and photography studio, set across three floors and approximately 1,800 square metres (19,375 square feet).

I’ve compiled seven links that share images, videos, and experiences of those who have written first-hand accounts of the new museums stores.

1. Experience National Geographic in London

2. National Geographic Store Opens in London, Offers Self-DNA Sampling

The Participation Kit includes the following:

  • DVD with a Genographic Project overview hosted by Dr. Spencer Wells, visual instructions on how to collect a DNA sample using a cheek scraper, and a bonus feature program the National Geographic Channel/PBS production The Journey of Man.
  • Exclusive National Geographic map illustrating human migratory history and created especially for the Genographic Project.
  • Buccal swab kit, instructions, and a self-addressed envelope in which to return your cheek swab sample.
  • Detailed brochure about the Genographic Project, featuring National Geographic photography.
  • Confidential Genographic Project ID # (GPID) to anonymously access your results at www.nationalgeographic.com/genographic

3. National Geographic and Worldwide Retail Store to Launch First Asian Flagship Store in Singapore

Located at Vivo City, Singapore’s largest shopping mall in the vibrant HarbourFront precinct, the new National Geographic store is designed to appeal to Singaporeans’ taste for adventure and diverse cultures. More than a traditional retail environment, the 1,500-square- metre (16,146-square-foot) store will feature a retail marketplace, exhibition space and unique “experience zones” for multisensory activities designed to stimulate, educate and inspire visitors.

4. Exclusive Preview Of The National Geographic Singapore Store

It was with great excitement that I was invited by Pat Law of Ogilvy PR to the exclusive preview of Asia’s first National Geographic Store in Singapore! Never have I ever thought that the National Geographic would have a physical store and much less open one in Singapore.

The bloggers were told to meet at Newton Food Centre and were chauffeured by a grand convoy of 17 SUVs from the great volunteers at www.suvec.org. A personal SUV for every blogger! How cool is that?

5. National Geographic Store in Singapore

This is a first in Asia, the only other store is in London. The bigwigs of NatGeo…shared quite a bit on the concept of the store. Go there, be inspired, be edutained (they kept using that word and i thought it was hilarious) about our life earth environment. They made it easy to do with the interior of the store. It feels like home, only 100x bigger and with very very cool things. There’s alot more to look at but i was pretty much drawn to the ‘old gentlemen’s club’ parts of the store so my pictures only say so much.

6. the natgeo story

This story about National Geographic’s first Asian store in Singapore, however, is a unique one I will treasure for the rest of my life to come. For a start, I didn’t have to tell the story myself. And I still don’t. I didn’t have to think of an angle that will get people listening. And I still don’t. By virtue of its 120-year rich history and its authencity, the people are quite happy being their own storytellers.

7. National Geographic Store in Singapore

When I first stepped into the National Geographic Store in Singapore, memories of my days with Made With Love flooded through my mind. (Posts about MWL here and here.) The feeling was almost identical! The black interior, the spotlights, the floor, the smell of a newly renovated store and even the temperature inside was so similar! But of course, MWL is no where close to the size and set-up of the world 2nd National Geographic store.

This is going to be an image intensive post. To prevent slow loading of the homepage, you’ll have to click to read more about it. But I assure you, its going to be worth the read!

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